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Additional information is available when hovering any element on the map
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Here GO SPORT is hovered and we can see:
| Title | Description |
|---|---|
| Store visits | The total number of entries for the retailer store. It is compared to the stores driving the maximum number of visits in the mall (which happens to be GO SPORT in this case) |
| Total window flow | Total entries in the area connected to GO SPORT compared to the best counting area in the mall. A counting area is a small mall sections shared by multiple retailer stores. All the stores connected to the same section share the same window flow. |
| Dwell time | Average time spent inside GO SPORT compared to the retailer exhibiting the maximum dwell time in the mall. |
| Capture rate | Ratio between the stire visits and the area window flows compared to the max |
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