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The Campaign Overview dashboard displays key metrics for each campaign, broken down by the malls where the campaign is active.

These dashboards are useful to check :

How to find the campaign dashboard

Click on Malls, and choose Media

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Select the Dates and then search a campaign ID inside the search bar :

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Custom select dates

In the top bar, a date range selector is available to choose the dates for viewing historical campaign information (all the time range metrics are focused on this period).

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Table view

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Once the dates have been selected, the following view is available

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Section title Description
Campaign ID The campaign name inside the playlist, this is the name from the media owner
Organization The organization that owns the malls where the campaigns are broadcast
# Spots The number of spots in the campaign
Malls The mall where the campaign is being broadcast
# Days The number of days the campaign ran within the selected date range
Playlist dates The start and end dates of the playlist uploaded by the media partner within the selected date range
Playlist availability Displays the playlist status for each day within the selected date range

The legend is as follows :

  1. ****Issues from Digeiz (e.g. camera downtime) — marked in red.
  2. Issues from playlist upload — marked in grey.

Right panel

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Clicking a specific campaign in the table opens the associated right-side panel.

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Section title Sub section title Subtitle Description
Top bar Campaign ID The name of the campaign
ID The ID of the campaign inside the Digeiz database
Spots Spot name The spot/s included in the campaign, its ID and duration
Malls Mall Each shopping center where the campaign is active.
Dates Start and end dates for the campaign
Campaign duration The total length of time the campaign runs.
Playlist start date The date the playlist containing the campaign started
Playlist end date The date the playlist containing the campaign ended
Screens Campaign screen coverage The ratio of average screens showing the campaign to the total screens in the mall
Average screens in the campaign The average number of screens displaying the campaign over the selected date range. The average is used because some days may have 0 screens due to playlist issues
Total screens in the mall Shows the total screens in the mall
Campaign Digeiz screen coverage The ratio of average screens covered by Digeiz in the campaign to average screens in the campaign
Average Digeiz screens in the campaign The average number of campaign screens covered by Digeiz over the selected date range. We display the average as sometimes we have 0 screens due to playlist issues
Average screens in the campaign The average number of screens displaying the campaign over the selected date range. We display the average as sometimes we have 0 screens due to playlist issues.
Graph A graphical representation of the above data showing:
  1. Grey : Total screens in the mall
  2. Orange : Total screens in the campaign
  3. Purple : Digeiz covered screens in the campaign | | | Playlists | Available playlists | Displays the playlist status for each day within the selected date range, along with the ratio of green days (valid playlists) over the period.

The legend is as follows:

The legend is as follows: